BUILD_LOG / HUAWEI

BUILDS / HUAWEI / HMS_CORE / GREATER_CHINA •••

// MOBILE_ECOSYSTEM

MADE MOBILE SERVICES
FEEL NATIVE TO
EVERYDAY LIFE.

Built a connected brand and marketing ecosystem for Huawei Mobile Services across the Greater Bay Area, bringing social, digital services, flagship launches and real-world touchpoints into one experience.

// WHAT_CHANGED
  1. 01SOCIAL SYSTEMBuilt an always-on social presence around Huawei’s mobile ecosystem.
  2. 02BRAND DEVELOPMENTCreated a clearer brand language across services and consumer touchpoints.
  3. 03GBA INTEGRATED MARKETINGConnected social, digital and physical channels across the Greater Bay Area.
  4. 04FLAGSHIP LAUNCHESTurned major product releases into coordinated brand and market moments.
  5. 05ONLINE + OFFLINEConnected digital engagement with retail, events and physical touchpoints.
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HMS_CORE / MOBILE SERVICES
Huawei P90 smartphone

HUAWEI IDSecure access & identity

MOBILE WALLETSecure payments & fintech

HUAWEI CLOUDData, storage & sync

HUAWEI MAPSLocation services & navigation

APP GALLERYApp store & distribution

HUAWEI GUARDSecurity & privacy

HUAWEI LENSAI vision & search

KITSAI engine / developer

PUSH KITMessage notifications

···OPEN CAPABILITIESDeveloper-ready ecosystem

▯ ▭ ⌚ ▱ ⌁DEVICES
GREATER CHINA REGION

HUAWEI IDSecure access & identity

MOBILE WALLETSecure payments & fintech

HUAWEI CLOUDData, storage & sync

HUAWEI MAPSLocation services & navigation

APP GALLERYApp store & distribution

HUAWEI GUARDSecurity & privacy

HUAWEI LENSAI vision & search

KITSAI engine / developer

PUSH KITMessage notifications

OPEN CAPABILITIESDeveloper-ready ecosystem

OPEN HMS CORE ↗